Retail Brand (Placeholder)
Rebuilt site structure, fixed technical debt and shipped a buyer-intent content programme over two quarters.
3x growth in non-paid traffic
View Case StudySmart Tech, Trusted Hands
The Approved Workman is a Nairobi-based digital growth agency helping ambitious businesses turn their online presence into a reliable source of visibility, leads and revenue.
10+
Years Experience
20+
Brands Supported
Multiple
Industries
Kenya
& Beyond
Services

Measured
Every channel tracked against real business outcomes.
Why The Approved Workman
Strategy, creativity, technology and measurable marketing — combined into one system that earns attention and converts it into revenue.
We plan around your buyers, build assets that carry their weight, run the channels that reach them, and report on what it produced. No vanity metrics, no mystery.
Our Work
Rebuilt site structure, fixed technical debt and shipped a buyer-intent content programme over two quarters.
3x growth in non-paid traffic
View Case StudyTightened campaign structure, rewrote the offer and built a dedicated booking page with proper conversion tracking.
62% lower cost per booking
View Case StudyNew website, service messaging and business systems set up so the sales team could quote and follow up in one place.
Launched in 5 weeks
View Case StudyContent pillars, a monthly production rhythm and full-funnel Meta campaigns aimed at parents in target locations.
4x qualified enquiries per term
View Case StudyTestimonials
"They took time to understand the business before touching anything. Within months we were being found by the right customers, and the reporting finally made sense."
Client Name
Managing Director, Retail Brand
Let's build a digital presence that attracts attention, earns trust and drives growth.